Sourcing for the title of her freshly released EP – Original Copy amongst her teeming fan base is not the only way DJ Cuppy keeps her fans engaged and on edge. The master’s degree holder in music business has mastered the art of upending the narrative about her like a seasoned music conductor; riding the swells and filtering the lows, to create a robust soundscape that always keeps her in the news.
DJ Cuppy commands a new generation of music lovers that are big on curation as opposed to creation.
And if collaboration is the new oil, then DJ Cuppy is torso deep in its glistening richness.
The ‘Original Copy’ EP does more than validate DJ Cuppy’s long-standing fight for artistic validation; it crafts a surprisingly enjoyable experience that clears all doubts that the Billionaire heiress deserves a seat at the table.
With an assortment of apt music collaborations, Cuppy seems more than anything else to have an uncanny ability to effectively handpick her collaborative efforts like a pro.
From Wyclef Jean to YCEE, DJ Cuppy manages with this body of work to inspire her collaborator’s best side, not unlike a seasoned DJ lifts the best portions off a music timeline.
But DJ Cuppy does more than hand select genius features in this EP, having gone through a voice training process herself, she refuses to tow the line of predecessors like David Guetta and DJ Khalid who never bother to belch a note.
For an individual who has never been know for singing in any capacity, the young DJ/ OAP does rather well in tracks like ‘Karma’ featuring Stonebwoy and ‘Wale’ featuring Wyclef Jean; not unlike any other averagely-talented Nigerian artiste would.
Rema and Rayvanny completely take over tracks like ‘Jollof On The Jet’ and Fireboy DML is a beast on ‘Feel Good,’ but for the best vocal artistry that DJ Cuppy delivers, you need to listen to tracks like ‘Cold Heart Killer’ featuring UK breakout star, Darkoo and Guilty Pleasure featuring sound sensation, Nonso Amasdi
The track ’54’ feels like a poorly-formed attempt to bridge generations by creating legacy with the inclusion of reggae Julian Marley and veteran Fuji Superstar, Sir Shina Peters.
Cuppy didn’t even have to be in the room in a track like P.O.Y (piece of you) with the steamy sexual chemistry that Ycee and Ms Banks work up. The use of Olu Maintain’s viral line ‘Kamakazee on a..’ gets prominence in the track and one only hopes that proper permission was taken to forestall any creative property tussle.
DJ Cuppy closes out the EP with a mellow, well-crafted break-up song featuring talented song diva, Seyi Shay that she cleverly titles, ‘Labalaba’ simulating a butterfly’s beautiful exit.
This article was written by Henri ‘Yire; connect on Instagram with him here